A permanent home for high-quality Midwestern family businesses.

About Us

Family Businesses

  • Better managed
  • Succession difficulties
  • Owners care deeply about legacy

Our Expertise

  • Strategy
  • Business Development
  • People & Incentives
  • Marketing
  • Financial Discipline

A Permanent Home

  • SecondGen invests only the capital of its' principals, not outside investors
  • Plan to own businesses indefinitely

Our Team

SecondGen's principals have four decades of experience partnering with and building businesses across many industries.  Having grown up around successful blue collar family businesses, and worked alongside a number of skilled operators, our principals understand what it takes and bring world-class business experience and entrepreneurial passion to every partnership.

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SecondGen Partners

info@secondgenpartners.com